Launching Your Own OTT? Things You Need to Know OTT is gradually taking over traditional media, with significant growth in the MENA (Middle East and North Africa) region due to high internet penetration and usage. This blog discusses the essential steps to take before launching your own OTT service/platform. Before detailing the requirements for launching an OTT service in the MENA region, it's essential to understand a few key points about OTT services. OTT stands for ‘over-the-top’ technology, which delivers and streams content via internet-connected devices, particularly video content. Recently, OTT platforms have become very popular in the MENA region and are expected to grow substantially in the coming years. Read More: https://www.mediaguru.com/blog/launching-your-own-ott-things-you-need-to-know