The answer? EIM's Cash Flow Trinity—a proven system that transforms accounts receivable, payables, and conversion cycles into your startup's competitive advantage.

The Problem: Founders React Instead of Control

89% of startups panic at month-end because they're tracking numbers, not running systems. Companies like Buffer and Figma scaled profitably using systematic approaches to cash flow management, not spreadsheet reactions.

EIM's Cash Flow Trinity Solution

According to EIM's analysis of 200+ startup financial systems, successful companies master three interconnected components:

📥 Accounts Receivable System:

• Net 7-15 payment terms (not 30)

• One-click payment links via Stripe or Wave

• Automated reminders 3 days before/after due dates

• Early pay incentives (2% off for 5-day payment)

📤 Strategic Accounts Payable:

• Negotiate 30-45 day vendor terms

• Tier payments: revenue-impacting vendors first

• Use trade credit as interest-free short-term loans

🔄 Cash Conversion Cycle Optimization:

• Receivables target: Under 10 days

• Payables target: Over 30 days

• Service inventory: Bill immediately after delivery

The Hidden Cash Flow Killers

❌ Monthly invoicing = 30-day delays you can't afford ✅ Solution: Invoice on delivery or milestone triggers

❌ Vague payment commitments drain your cash ✅ Solution: Set and enforce deadlines—you're a business, not a donation platform

Bottom Line

Control beats capital. Startups that master EIM's Cash Flow Trinity have something more powerful than funding: options to grow at their own pace, reject bad-fit investors, and make strategic decisions without panic.

What's your biggest cash flow challenge right now?